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The rS onBrand Blog is your home for influencer marketing thought leadership and valuable content for Head of B2B Marketing like you.

As pioneers of the industry, we welcome you to explore the relevant content here that will educate and empower you to successfully implement influencer marketing into your marketing strategy.

Get inspired by LTK Most Loved award winners

Each year, we evaluate millions of Creator-linked products using our proprietary benchmarking technology to identify...

LTK Connect Visionaries Series | Peppered with Leopard

The LTK Connect Visionaries Series spotlights and celebrates visionary DTC businesses that are successfully changing...

Tips for Building Strong Relationships with Creators and Shoppers

In LTK’s recent Most Loved products of the year awards, we evaluated millions of Creator-linked products to identify...

Influencer Marketing Works to Drive Sales for CPG Brands—Here's How

Did you know that up to 49 percent of consumers say they’ve made purchases based solely on a trusted influencer’s...

How to win over Gen Z & their impact on buying behavior

LTK’s Ally Anderson & Reesa Lake joined two Gen Z panelists and LTK Creators at the Launchmetrics event to discuss the...

What Brands Should Expect in a Influencer Partnership

What Do I Need to Know About Influencer Collaborations?

Successful influencer partnerships can have a massive impact...